CALPE launched a major campaign against illegal sellers who sell mainly counterfeit goods to unwitting buyers on the beach promenades.
To stop unlicensed hawkers, the Policia Local de la ciudad has pooled resources with Guardia Civil.
This week, 25 officers were involved in a first sweep along the Levante beach and Poniente beach with the help of a drone.
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Five cars used as mobile warehouses by sellers were seized along with fake goods that had a total value of €15,000.
The counterfeit items included 180 leather products, 212 t-shirts, 12 caps, 38 swimsuits and 291 pairs shoes.
Illegal vendors are also subject to legal action.
Calpe’s Citizen Security councillor, Guillermo Sendra Guardiola, praised the cooperation between the Guardia and the Policia Local which ‘means an increase in safety for residents and tourists’.
The ordinance forbids street vendors and sellers from selling their products.
The campaign will continue through the spring and into the summer.