BBVA LAUNCHES BITCOIN TRADER. Credit: Pixabay, Pexels
Retail customers in Spain can now buy and sell Bitcoin and Ether using the BBVA app. The service will be fully implemented on July 4, 2025.
After receiving clearance by Spain’s National Securities Market Commission CNMV, BBVA confirmed this service is now available for all retail clients who are of legal age directly within the bank’s existing mobile banking system.
Crypto trading is now available on the BBVA App in Spain
BBVA says that its users can now hold and trade bitcoin and ether through the app alongside other traditional financial services. The move falls within BBVA’s broader Digital Assets strategy, and is governed by EU-wide MiCA Regulations that aim to provide investors with protection and standardize crypto asset services in Europe.
BBVA also stressed that its crypto service is completely customer initiated, with no investment advisory services offered.
“We want to make it easier for our retail customers in Spain to invest in crypto-assets, through a simple and easy-to-access digital solution on their cell phone,” said Gonzalo Rodríguez, Head of Retail Banking for Spain, adding, “Our goal is to support them as they explore digital assets, backed by the strength and security of a bank like BBVA” (BBVA, July 4, 2025).
BBVA expands its crypto business in Spain, joining Switzerland and Turkey
BBVA’s blockchain infrastructure has been developed for more than a decade. In 2021 the bank launched bitcoin trading and custody in Switzerland for private banking customers. Later, it expanded the service to include stablecoin USDC and ether.
By 2023, Garanti BBVA Turkey will have launched a dedicated cryptocurrency platform that offers bitcoin, ether USDC, Solana XRP AVAX Chiliz, XRP and more.
BBVA now offers crypto services in Spain, the third country on its portfolio.
Francisco Maroto is the Head of Digital Assets at BBVA. “We’re continuing to grow the digital assets business both with new assets, such as stablecoins or crypto, and traditional assets, like bonds, funds, in tokenized form.”
Does BBVA lead the way in Europe for crypto-future banks?
BBVA’s move could set a precedent in traditional banking circles – especially within the EU – as regulated banks begin to enter the once unregulated crypto trading market.
MiCA governs the crypto-assets operations in Europe. This means that investors can expect more transparency and safety when dealing with digital currencies.
Whether more European banks will follow suit – and whether users will trust their crypto investments to traditional institutions – is likely to spark debate in the months to come.
Would you be willing to trust a financial institution with your Bitcoins? Should crypto be decentralised or not?
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