Grandmother Canaria will obtain a significant increase in the UK, many thanks to a brand-new collaboration with Norwich City Football Club and UD Las Palmas. The partnership intends to advertise the island throughout both Spain and the UK throughout the 2024/2025 football period.
The arrangement was authorized at UD Las Palmas’ centers in Barranco Seco, with crucial numbers existing, consisting of Carlos Álamo, the Tourist Preacher of Grandmother Canaria, Pablo Llinares, General Supervisor of Tourist Grandmother Canaria, Patricio Viñayo, UD Las Palmas’ General Supervisor, and Sam Jeffrey, Norwich City’s Commercial and Advertising Supervisor.
Strategic Promo in 2 Markets
The offer targets 2 crucial markets: Spain, via La Liga’s leading department, and the UK, using Norwich City, that play in the Champion, England’s 2nd department.
Norwich will plainly include the Grandmother Canaria logo design on their sets and share video clip material and promotions throughout their aired and non-televised home video games.
This partnership likewise consists of a social media sites project with the title Being Familiar With Grandmother Canaria, supplying electronic material to involve UK target markets.
Norwich City to Browse Through Grandmother Canaria
As component of the partnership, the Norwich City group will certainly take a trip to Grandmother Canaria for a pleasant suit versus UD Las Palmas. There’s likewise the opportunity of holding training school on the island and creating the club’s academy program, advertising exchanges in young people football growth and also arranging multilingual football camps
This collaboration stands for a substantial marketing device for Grandmother Canaria in among its biggest tourist markets, the UK, leveraging Norwich City’s deep link with its follower base to display the island as a leading traveling location.
